What kind of media institution might distribute your product
and why?
Rhys Williams & Sam du Berry
We have chosen to be a mainstream institution due to having
a popular genre as it appeals to a larger audience than most other genres and
our film would be produced on a high budget like most action films. We would
cast big name actors relevant to our genre for example, William Fichtner who
appears in lots of crime related films.
Spectre is another mainstream action film that stars big
names such as Daniel Craig and is produced on a huge budget of $300 million.
As we anticipate our film to be a major action film we would
have it distributed by one of the big six companies. Our film is not the type
of film to be distributed by Disney because it is not suitable for their type
of audience. Universal would be our preferred one because they have done a lot
of films like this and are one of the best known in the business for having big
films. This means they have big budgets and would be capable of distributing a
killer action film like ours.
Our film targets a mass audience meaning that, we are
producing our film for a large audience of a wide variety. A distributor is a
person or organisation who represents a film and markets it all around the
world in the attempt of selling it to television etc. Walt Disney, Warner Bros,
Universal pictures and 20th Century Fox are all examples of
mainstream film distributors, some of these are known as being a part of the
big six. We would choose to use Universal to distribute our film as they are
known for distributing successful mainstream films similar to ours such as
Furious 7 and Jurassic World.
Our film would be distributed and released in a staggered
way. It would be in the cinemas first because it is a mainstream film from the
action genre. After appearing in the cinemas it would be put out across DVD and
Blu-ray because people who have seen it might then want to watch it again or
show it to their friends. Later in the release we would put it across platforms
such as iTunes or google play so that people can watch it on the go. Finally we
would sell the rights to Netflix and amazon prime for them to show it. The reasons
we have done this process is because it is the way of producing most money. If
it was released on all platform’s at once then less money would be made in
cinemas. This is more of a niche film technique as opposed to a mainstream
film.
No comments:
Post a Comment