The final costume decision for the second character in our film is to be a simple school uniform. Our character is supposed to represent a school student who is into law and politics. The costume on the left is perfect for this because it shows someone who looks like a law student with the costumer making it obvious he is part of a school or education system.
This helps me when filming my film because we now know what costumes to use on the days of filming.
This is the costume that the main character in the film will wear on the day of filming. This makes him look like a sophisticated and more of a mature adult. The character will wear this as he is a government agent. wearing a suit makes the character look official and important. This is the final costume decision which is very simple but it gets the clear message across that this character has stature.
Rhys Williams
Thursday, 14 April 2016
Wednesday, 13 April 2016
Institutional Logo Research
At the start of any film an institutional logo will appear at the start, this is the company who produced the film. These can be mainstream or independent logos which have significant differences. generally, the main difference is that mainstream ones are usually moving animated logos whereas independent tend to be still pictures.
Mainstream
20th Century Fox is a mainstream institution that is one of the big six. This institutional logo is an example of a mainstream logo that is moving. The 20th Century Fox logo has been improved over the years from when it first cam around in 1914 and now it is one of the biggest institutions. In 1914 the 20th Century Fox logo was in lack and white and was virtually a still image with little movement. It wasn't until quite recently that the logo started having a lot of movement/ animation. The most recent logo also features high quality colour and animation.
Independent
Film 4 is an example of an independent logo for the institution who cater their film towards niche film categories. Independent logos are still images mainly because they are simple and easier to budget for. They haven't shown much progression over the time they have been used but they used to black and white and then they were changed to colour more recently when it became available.
Sam du Berry and Rhys Williams
Tuesday, 12 April 2016
Final Props Decisions
Our final props are similar to the ones we had previously however there are some new additions in order to make the scene and opening more relevant to the storyline and genre.


This prop in our opening will be a gun/pistol that we put on the desk near the drugs. This helps to maintain the image of a bad character who might also be important in order to obtain a weapon like this. The gun will not be used within the opening scene, the main character will only pull it out of his pocket and place it on the desk.
One of the props we will use will be flour. This will be used in the film in order to represent drugs. This sets the atmosphere that the main character who is a government agent will be bad because there are drugs on his desk. There will only be a small amount as we do not want it to be over kill where it would look unrealistic. This prop will be placed on the desk with the bag open so it seems it has been used recently there will also be a shot of the main character taking the drugs.
This conference table shows an important meeting could take place at this table therefore meaning someone important occupies the office. This is where the majority of the opening scene will take place. The main character will be sitting around a table similar to this where he will be reviewing some cases as well as taking the drugs.
These files will be cases on some criminals that the main character will be investigating. This will also inform the audience on his line of work and give them an idea of his background. The folders will be left open on the desk to show that the main character is reviewing the cases. The main characters job may also require a gun as he is an agent which makes the prop even more relevant in the opening scene.
The credit card is pulled out of the main characters pocket and used to chop the drugs that will be on the desk.

The books will not be used by our main character (villain) instead, the hero will be reading these as he is studying. The books will be related to law and politics therefore, he will be studying the different roles of government people including our main character.
A computer will also be used by the hero character in order to continue his research into politics and the government agent (main character) when he stumbles across a picture involving our main character and some drug organisation. This scene features at the end of the opening scene.
Sam du Berry & Rhys Williams


This prop in our opening will be a gun/pistol that we put on the desk near the drugs. This helps to maintain the image of a bad character who might also be important in order to obtain a weapon like this. The gun will not be used within the opening scene, the main character will only pull it out of his pocket and place it on the desk.
One of the props we will use will be flour. This will be used in the film in order to represent drugs. This sets the atmosphere that the main character who is a government agent will be bad because there are drugs on his desk. There will only be a small amount as we do not want it to be over kill where it would look unrealistic. This prop will be placed on the desk with the bag open so it seems it has been used recently there will also be a shot of the main character taking the drugs.
This conference table shows an important meeting could take place at this table therefore meaning someone important occupies the office. This is where the majority of the opening scene will take place. The main character will be sitting around a table similar to this where he will be reviewing some cases as well as taking the drugs.
These files will be cases on some criminals that the main character will be investigating. This will also inform the audience on his line of work and give them an idea of his background. The folders will be left open on the desk to show that the main character is reviewing the cases. The main characters job may also require a gun as he is an agent which makes the prop even more relevant in the opening scene.
The credit card is pulled out of the main characters pocket and used to chop the drugs that will be on the desk.

The books will not be used by our main character (villain) instead, the hero will be reading these as he is studying. The books will be related to law and politics therefore, he will be studying the different roles of government people including our main character.
A computer will also be used by the hero character in order to continue his research into politics and the government agent (main character) when he stumbles across a picture involving our main character and some drug organisation. This scene features at the end of the opening scene.Location Scouting
The first room we went to have a look at was this office which belonged to the head teacher of a school. We felt the advantage of this office was that it was relatively big and had a large conference type table. There was also not much on the walls so it was quite clear. The disadvantages of this location were that the things around the room were very unsuitable props which would not fit in our storyline.
The second office we tried we immediately knew would not work because there was too much irrelevant items spread across the room but there was also no big tables in the room. There were no advantages to using this location in our film opening.
The next room we tried was very simple and small and looked quite like an office our type of character would have. The advantages were the props fit in with our storyline with the phone and folders but also lockers/safe to the side makes it look like official things could be locked in there. The disadvantage of using this room would be the fact there wasn't a big table or enough desk space to really be someone who fits in our storyline. They would need a bigger table or desk in order to look more important.
This room was much like the last room in the fact it was a small and simple desk. The advantage of this room is that it was fairly clear and there was a computer so it looked quite good however the same disadvantages as the last room meant it was too small and there wasn't a big enough desk or conference table to do it at.
Rhys Williams And Sam du Berry
Sunday, 10 April 2016
Casting / Audition Intentions
For our auditions in order to acquire the right actors we will hold simple visual auditions. Considering our film opening feature little to none dialogue, it would be pointless to base the character around how they speak or how good they are at acting. We felt it was more important to judge it based upon how they look and if they were fir for the role. These reasons meant we auditioned 3 people for each role who fit the criteria. Reasons for choosing our actors are that the first character needs to be tall and slim. This would allow us to have the look of a formal man. All this character would have to do was be able to move adequately, this meant for the auditions we trialled them for the roles they would play in the film. Including sitting down, walking and opening doors to see how natural their movement was.
The second character required no more than to look like a school student who was doing their day to day studies. Reasons for choosing a person like this is for them to be able to mix in as someone from that age. The best way to do it was to use an actor who was in education because it would fit the plot.
Rhys Williams
The second character required no more than to look like a school student who was doing their day to day studies. Reasons for choosing a person like this is for them to be able to mix in as someone from that age. The best way to do it was to use an actor who was in education because it would fit the plot.
Rhys Williams
Friday, 8 April 2016
Audience Questionnaire Analysis
Question 1) Would you rather watch an action film based on a true story or a
fictional one?
The answers for this one were a mix but most of our target audience said they would prefer a fictional storyline. Although a true story can be interesting the audience felt that more out of the ordinary and exciting things in action films will happen if they are not true. The fact that it was a true story meant they thought it could be a block for the amount of creativity they see in a film. This answer helped as decide the fiction of the film and weather it should be based on real events or not. We have chosen ours to be a fiction film due to these results.
Question 2) What age rating do you watch the most?
The majority of people we asked felt like the perfect age rating for an action film was a 15. This was because at a 15 the content would not be too explicit and gory however there would still be a certain element of action that they felt a 12 rated film could not offer. This is the reason that this was chosen as an ideal age for our film. Some people did say they would prefer an 18 but the majority did not. This would help to pick our rating for our film because it meant that a 12 rated film was out of the question really which was fine because they were not in our target market but it left a decision between a 15 and 18. We chose 15 because we thought that having an 18 would remove a large chunk of our target market.
Question 3) Who are your favourite actors that usually feature in the genre action?
This question was quite useful because it would help us to gauge what type of actor would need to star in our film opening. The majority of people said different actors and at first this made the question seem irrelevant however when we looked deeper we found a certain amount of similarities between each of these actors. The majority of people picked an actor who already casts in an existing action film (usually a spy film). The types of people that were mentioned were, Tom Cruise and Daniel Craig. Although they are different people they have similarities like their age, height, weight and type of film they star in. This would help us because it would mean we would need someone of a similar body type to them.
Question 4) What is your favourite genre?
This question was just to find out the proportion of the public that do in fact favour the action genre. Research that had already been undertaken suggested action was in the top three for most watched genres and although this is good, we put this question in so we could find out for ourselves if it is popular with people like us. Our results came out to similar as existing research. Action is one of the most known genres and most people say that and comedy were the two favourites. This helps us to finalise our genre and decide whether we needed to mix two genres or not.
Question 5) What generic conventions do you expect from a typical action movie?
Most people said the obvious things for this question in that they usually think guns are a key thing in an action movie because it displays the intent for action in a film. Other than that the usual props were mentioned and sound. This is important because these are the kinds of things we need to include in our opening or whole film.
Question 6) Do you prefer mainstream or independent film?
This one was an easy decision to make because everyone we asked preferred mainstream films because they have more money people thought they could do more impressive things. They also said they were not really into the niche films which are more focused to a specific audience. This meant because we were doing an action it would be an obvious choice to pick mainstream however we would not have the resources most mainstream companies have.
Question 7) How often do you watch action films?
There was a real variety for this question with a lot of people watching it as much as 3 times a month but others would rarely get time to watch it and so were more like once every couple of months. This question does not really help us in our production of an action films but it gives us an idea of how often people watch films like ours.
Question 8) Do you think sub genres go well in action films?
The answer to this question was mainly yes however some people said that if they were going to watch an action film then that is purely what they want to see as opposed to having elements of comedy in it. The people that said yes also said most sub genres go well with action like adventure, comedy and romance all fit in to action storyline. This helped in the planning of the film because even though we have decided not to incorporate another genre we went through a stage of seeing how well it would fit in our film.
Rhys Williams
The answers for this one were a mix but most of our target audience said they would prefer a fictional storyline. Although a true story can be interesting the audience felt that more out of the ordinary and exciting things in action films will happen if they are not true. The fact that it was a true story meant they thought it could be a block for the amount of creativity they see in a film. This answer helped as decide the fiction of the film and weather it should be based on real events or not. We have chosen ours to be a fiction film due to these results.
Question 2) What age rating do you watch the most?
The majority of people we asked felt like the perfect age rating for an action film was a 15. This was because at a 15 the content would not be too explicit and gory however there would still be a certain element of action that they felt a 12 rated film could not offer. This is the reason that this was chosen as an ideal age for our film. Some people did say they would prefer an 18 but the majority did not. This would help to pick our rating for our film because it meant that a 12 rated film was out of the question really which was fine because they were not in our target market but it left a decision between a 15 and 18. We chose 15 because we thought that having an 18 would remove a large chunk of our target market.
Question 3) Who are your favourite actors that usually feature in the genre action?
This question was quite useful because it would help us to gauge what type of actor would need to star in our film opening. The majority of people said different actors and at first this made the question seem irrelevant however when we looked deeper we found a certain amount of similarities between each of these actors. The majority of people picked an actor who already casts in an existing action film (usually a spy film). The types of people that were mentioned were, Tom Cruise and Daniel Craig. Although they are different people they have similarities like their age, height, weight and type of film they star in. This would help us because it would mean we would need someone of a similar body type to them.
Question 4) What is your favourite genre?
This question was just to find out the proportion of the public that do in fact favour the action genre. Research that had already been undertaken suggested action was in the top three for most watched genres and although this is good, we put this question in so we could find out for ourselves if it is popular with people like us. Our results came out to similar as existing research. Action is one of the most known genres and most people say that and comedy were the two favourites. This helps us to finalise our genre and decide whether we needed to mix two genres or not.
Question 5) What generic conventions do you expect from a typical action movie?
Most people said the obvious things for this question in that they usually think guns are a key thing in an action movie because it displays the intent for action in a film. Other than that the usual props were mentioned and sound. This is important because these are the kinds of things we need to include in our opening or whole film.
Question 6) Do you prefer mainstream or independent film?
This one was an easy decision to make because everyone we asked preferred mainstream films because they have more money people thought they could do more impressive things. They also said they were not really into the niche films which are more focused to a specific audience. This meant because we were doing an action it would be an obvious choice to pick mainstream however we would not have the resources most mainstream companies have.
Question 7) How often do you watch action films?
There was a real variety for this question with a lot of people watching it as much as 3 times a month but others would rarely get time to watch it and so were more like once every couple of months. This question does not really help us in our production of an action films but it gives us an idea of how often people watch films like ours.
Question 8) Do you think sub genres go well in action films?
The answer to this question was mainly yes however some people said that if they were going to watch an action film then that is purely what they want to see as opposed to having elements of comedy in it. The people that said yes also said most sub genres go well with action like adventure, comedy and romance all fit in to action storyline. This helped in the planning of the film because even though we have decided not to incorporate another genre we went through a stage of seeing how well it would fit in our film.
Rhys Williams
Sunday, 3 April 2016
Moodboard of the look of our audience memebers
This picture represents a large portion of our target audience due to the fact that a target audience are within the cinema going age. 16- 24 years old is the cinema going age and our film is mainly targeted towards teenagers and young adults therefore, this image shows that cinema goers are likely to be included in our target audience.

The image shows a male dominated audience as our film genre (Action) is usually associated with or targeted towards males. Generic conventions of Action are usually appreciated more by males however, this genre can be enjoyed by both genders.

This image shows a teenage dominated audience within the social cinema going age category. This is the most common age to go to the cinema which is why these young adults are within our target audience.

This picture shows the expression on our audiences face as they watch our film opening. It portrays a shocked face as generic conventions of action show a lot of exciting things, like violence and fights. This person is also in our target audience as he is a male over the age of 18.
Sam du Berry & Rhys Williams
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